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  2. Aberdeen secures more than £59M in conference business

Aberdeen secures more than £59M in conference business

Marios Koutentakis, Marketing & Communications
2 minutes • May 29, 2025

Aberdeen Convention Bureau and P&J Live along with the University of Aberdeen and regional partners have built a strong pipeline of future business to the city and wider region worth more than £59 million in today’s prices.

Union Terrace Gardens, Aberdeen

Union Terrace Gardens, Aberdeen

A strong pipeline of future business to the region

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33,770 conference delegates are expected to travel to the area between now and 2030, equalling 96,550 room nights across the region.

Between April 2024 and March 2025, 29 conferences were successfully bid for and won against tough UK and international competition.

As a result, 33,770 conference delegates are expected to travel to the area between now and 2030, equalling 96,550 room nights across the region.

Business events secured include the Global Agritourism Conference 2026, the European Social Work and Research Association 2026 and the European Nonlinear Oscillations Conference 2027.

Additionally, after eight years of bidding for the UK Stroke Forum, the flagship event of the UK Stroke Association, Aberdeen Convention Bureau and P&J Live have been successful in attracting the 20th UK Stroke Forum, which will take place in Aberdeen at P&J Live in November this year.

Laura Wilson, head of Aberdeen Convention Bureau, said: “With support from our funders at Opportunity North East, Aberdeen City Council and Aberdeenshire Council we are securing new business for a supply chain across the North-east ranging from caterers to transport providers to meetings and social venues.”

Steve Daun, head of sales – associations, P&J Live, managed and operated by ASM Global, said: “These conferences are not only bringing economic and social value to the region but also help to elevate Aberdeen’s profile on the international stage. We are delighted to be the chosen venue for these world-class events.”

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The region is transforming itself into a premier destination for business events, offering an exceptional and distinctive experience for delegates and planners alike.

Aberdeen: Innovation Through Transformation

Building on a strong foundation of research excellence and industry expertise, Aberdeen is driving innovation and growth across its key sectors. The region is transforming itself into a premier destination for business events, offering an exceptional and distinctive experience for delegates and planners alike.

At the heart of this transformation is P&J Live, a cutting-edge venue located within The Event Complex Aberdeen (TECA). With world-class infrastructure and a commitment to excellence, Aberdeen is redefining what it means to host impactful and memorable events on the global stage.

Discover more in the Intellectual Capitals feature by the Aberdeen Convention Bureau.

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